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LATEST: 2021 CBD Consumer Insights Reports
A ground-breaking series of publications on one of the hottest segments in cannabis and CPG/FMCG: CBD consumer products. Our study of 35,000 U.S. adults has data-driven answers to questions about the CBD consumer of today and tomorrow.
What makes the path to purchase for CBD shoppers unique?
How much do you know about CBD consumers on a category and format basis?
Will CBD users welcome “household” brand names?
Which consumer trends will drive growth?
When will potential consumers get off the fence and explore CBD products?
coming soon:
Trend Spotting for the THC-forward market in the U.S.
State-level market research and innovation for cannabis brands
Custom Research
We combine deep roots in consumer and market research with decades of expertise, to help you master the rapidly evolving cannabis market. From understanding consumer behavior and potential market viability, to crafting effective product design, we provide you with customized, actionable intelligence grown from our expansive data sets and unrivaled, fact-based insights.
Custom Research
Cannabis consumers are unique. Gain inside intelligence on the market through research customized for your business.
It’s not just the data, it’s what you do with it. Develop strategy and tactics to anticipate this dynamic industry.
Find the latest feature articles, new briefs, industry interviews and analyst commentary highlighting our research.
Press
![Convenience Store News: CBD in the C-Store [digital copy]](https://images.squarespace-cdn.com/content/v1/5a983b2baf2096bd5ba0418f/1631219394259-NBLT4FEL5KVJ7QC9U0G6/cann+cbd+drinks.jpg)
Insights
We provide constructive, fact-based discussions of issues relevant to the cannabis market designed to add value for our clients. We release periodic thought-leadership pieces written by our team of researchers, policy experts, and strategists.
Insights
